Melissa Brady Joins Guaranty Bank as EVP, Chief Marketing Officer
BELZONI, MS – Hue Townsend, CEO of Guaranty Bank, is pleased to announce that Melissa Brady has joined the bank as Executive Vice President, Chief Marketing Officer, where she will lead marketing strategy, brand development, and corporate communications. In this role, Brady will oversee integrated marketing initiatives designed to strengthen brand awareness, deepen customer relationships, support business growth, and advance the bank’s long‑term strategic objectives.
Brady brings more than 20 years of experience driving marketing transformation and growth for national and global organizations. Prior to joining Guaranty Bank, she served as Senior Vice President of Marketing, Communications, and Customer Experience at Fogelman, and previously held leadership roles at ServiceMaster, FedEx, and Juice Plus+.
A Mississippi native, Brady holds a Bachelor of Business Administration from Mississippi State University and a Master of Science in Integrated Marketing Communications from Northwestern University. She also serves on the Board of the Regional One Health Foundation, a nonprofit organization that supports one of the Mid‑South’s leading academic medical centers and trauma hospitals.
“Melissa is a dynamic and strategic leader whose expertise will elevate our brand and strengthen our connection with customers across the communities we serve,” said CEO Hue Townsend. “Her vision and experience will play a critical role in advancing our mission and supporting our continued growth.”
About Guaranty Bank:
Founded in 1943, Guaranty Bank is a privately held financial institution serving individuals, businesses, and communities across Mississippi and Tennessee. With 38 locations and a full range of consumer, commercial, mortgage, and wealth services, Guaranty Bank combines the strength of a modern financial partner with the personal relationships of a community bank. As a certified Community Development Financial Institution (CDFI), the bank is deeply committed to expanding access to financial services and supporting economic growth in the communities it serves.
For more information about Guaranty Bank, please visit gbtonline.com or follow us on Facebook, LinkedIn and Instagram.
Media Contact: Mary Ashley O’Reilly at maryashley@gbtonline.com.